Cepsa has decided to join forces with French distribution group Auchan to replicate the success of the c-store concept it has in Spain with Carrefour.
The oil company will open a network of franchised stores in its service stations, ultimately replacing their current Depasso concept.
The company recently inaugurated the first of these new My Auchan establishments, with a sales area of about 100 square meters.
Currently, Cepsa has 240 service stations in Portugal. During the pandemic, as in Spain, they also sealed an agreement with Glovo for the delivery of products at home; and over the last few months, progress has been made with Ionity for the installation of ultra-fast charging points.
My Auchan sees itself as a neighborhood store, distinguishing itself from traditional gas station convenience stores by providing daily fresh produce, such as fruit and vegetables and bread, as well as Auchan branded products.
"The Auchan Retail franchise, in addition to a solid and attractive business models, also guarantees the brand experience and personalized support to our partners. We want to develop a network of passionate entrepreneurs who share Auchan's values, vision and success, and we believe that in this way we are creating value through a win-win relationship and a commitment of trust and success for a new generation of commerce", highlights Jaime Lemos, Director of Franchises at Auchan Retail Portugal.
Rui Romano, director of the Cepsa Network in Portugal, says that "one of the added values of this novelty is its location next to a residential area, with easy access and parking".
The store will operate 24 hours a day, with opening hours adapted to the current legal provisions established for Covid-19.
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