Vivo Morocco opens first fuel station with convenience store and fresh food

Vivo Energy, the official distributor of Shell products in Morocco, has launched a new upgraded service station in Casablanca, Morocco. The site is the first to include the “Welcome” convenience store with a bakery and mini market. It will also include the first “Auto Point”, a space where drivers can check their oil and pump their tires.

Strategically located in Casablanca, in the heart of Anfa Superior, the upgraded service station was inaugurated in the presence of Christian Chammas, CEO of Vivo Energy Group, Asaf Sasaoglu, CEO of Vivo Energy Maroc, company partners and representatives of local authorities.

"We have begun the transformation of Shell gasoline stations to enhance their practical and enjoyable character and make them one stop shops that offer everything," said Asaf Sasaoglu, CEO of Vivo Energy Maroc

Vivo Energy Maroc chose various partners to develop the full service station. For the Auto Point brand they partnered with the representative of the Bridgestone brand in Morocco. In terms of local shops, the store relies on a bakery with products from "Les Maitres du Pain". A corner florist in partnership with "Fleuritel" has also been arranged. Finally, Vivo Energy partnerd with CFG Bank to install an intelligent ATM.

With a network of 330 service stations, all Shell-branded, Vivo Energy is one of the leading fuel retailers in the Morocco.