Speedway has been named the official fuel and c-store for the IndyCar race series, Indianapolis Motor Speedway and the Indianapolis 500.
Speedway LLC signed a multiyear agreement with Hulman & Co., owner of IndyCar and the Indianapolis Motor Speedway, that grants it several promotional opportunities tied to the races, beginning in 2019.
Speedway will supply fuel for all racing cars at every IndyCar Series race. In 2019, this includes 17 races, starting with the Firestone Grand Prix of St. Petersburg, Fla., in March and ending with the IndyCar Grand Prix of Monterey, Calif., in September. And in May, Speedway will supply fuel for the 103rd running of the Indianapolis 500 at Indianapolis Motor Speedway.
"Speedway has a large national footprint along with the desire to establish a partnership with the IndyCar Series and its many events reaching millions of consumers," said Mark Miles, CEO of Hulman & Co., Terre Haute, Ind. "Speedway also has a broad reach within the region, ensuring a shared interest in leveraging the Indianapolis 500 as a central element of its retail promotion during the month of May.
We believe this will be a beneficial relationship for Speedway, IndyCar and all of our race promoters." "We are excited about this partnership with IndyCar and Indianapolis Motor Speedway," said Tony Kenney, president of Speedway.
"The Indianapolis 500 itself is one of the premier events in the world of motorsports, and Speedway has a strong brand presence in the IndyCar race markets, so our relationship will be very complementary. The IndyCar Series is a great way to showcase Speedway's brand and quality fuel offerings, including the fuel that will power the race cars at each event."
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