A new player entered the Colombian fuel market, this is Primax Corporation, which after buying the Andean Fuel Distributor (DAC) (formerly Exxon Mobil), began operating 740 service stations and 12 supply terminals and a power plant.
Carlos Gonzales Camargo, CEO of Corporación Primax, said that "with this operation, we are getting closer and closer to fulfilling our goal of being a regional benchmark in the Service Stations market. Our value proposition to offer an innovative and quality service, as well as unique experiences to our clients, we are extending to Colombia. "
The Andean Fuel Distributor is the second private network of service stations with a 22% market share in Colombia, which will allow Primax Corporation to enter that market in a prominent position. The service stations are located in the main cities of Colombia such as Bogotá, Cali, Medellín, Bucaramanga and Barranquilla, thus having a highly competitive and professional dealers network.
The company reported that for the process they counted on the bank ITAU, Ernst & Young and Brigard Urrutia Abogados. Primax is a company that starts from the Romero Group, one of the most important economic consortium's in Latin America, which is of Peruvian origin.