Shell is axing all magazines from its more than 350 UK sites, sparking widespread concern about the future of the category in forecourts.
One senior industry source confirmed that publishers were told of the move at the beginning of April, with the first wave of sites already having removed the category.
A spokesperson for Shell confirmed that Shell was “in the process of removing magazines from locations that had them ranged” but pledged there would be “no material change” to their newspaper ranges, with local and regional titles still offered.
Shell’s spokesperson told shop magazine, better Retailing: “We have seen the impact of consumers moving to digital versus print that has accelerated over the last number of years. We are exploring digital options and solutions for customers to access a wider range of magazine titles and we plan to pilot this in the very near future.”
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