Flavia Pessanha, General Manager Licensed Markets & Director of Shell Brands International writes in LKinkedIn this week that her division recently hosted Guatemala Licensee’s Non-Fuels Retail (NFR) team in the Czech Republic, marking a valuable opportunity for global collaboration.
The two-day visit was packed with insights into the Shell Café experience and exchanging best practices to support Guatemala in achieving their NFR goals. The visit even included an exclusive behind-the-scenes experience to learn more about the dark kitchen, providing inspiration for their local offering.
She says. "This truly highlights the value of cross-market partnerships - one of the many benefits of being part of our global licensee family. We look forward to supporting more markets in reaching their goals in the coming months as part of our continued joint drive for growth".
Share this:
