Shell applies dynamic pricing at 1600 German sites

Shell Deutschland is the first charge point operator (CPO) to launch an innovative pilot project for dynamic electricity pricing at rapid charging stations, taking into account the development of the electricity exchange price.

The aim is to provide electric vehicle (EV) drivers with a financial incentive to charge their cars when electricity is particularly cheap.

“Those who charge during periods of high renewable energy supply help to stabilise the electricity grid, and we can pass on any price advantages to customers during those times,” says Florian Glattes, General Manager Shell Mobility DACH.

What Does Dynamic Pricing Mean?

With dynamic pricing for ultra-rapid charging, Shell will increasingly align pricing at its more than 1,600 charge points with fluctuations in the electricity exchange price.

This so-called spot price is determined daily on the electricity exchange based on supply and demand forecasts and can vary throughout the day.

For instance, around midday, high solar generation may lead to a surplus of electricity, resulting in lower prices.

Conversely, prices rise when demand exceeds supply—such as in the early evening when households consume more electricity.

Full story Shell Introduces Dynamic Pricing at 1,600 Ultra-Rapid Charging Points in Germany - Mobility Portal