Aral has added the “Happy Slice” pizza concept to its food offering at around 800 fuel stations nationwide following a successful launch in Cologne. Customers can now find the pizza brand’s selected varieties, marking the first time the product has been offered at fuel stations in Germany.
Happy Slice, created in 2023 by streamers Knossi and Trymacs together with Berlin-based food startup Lanch, is now available at over 100 locations, and Aral represents its biggest retail rollout yet. Across the station network, the pizzas are prepared in the bistro area in under three minutes and served in dedicated Happy Slice boxes.
“Happy Slice is an excellent addition to our offering at Aral stations,” said Achim Bothe, CEO of Aral. “With more than 900 REWE To Go shops already integrated into our network, we continue to meet the growing demand for fresh, on-the-go food and beverages.”
Knossi and Trymacs also welcomed the expansion: “Being present in Germany’s largest fuel station network brings us closer to our customers, and we’re excited to offer them delicious pizza slices wherever they are.”
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