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Convenience retailers of all sizes have spent the past few years exploring new ways to build and remodel their locations as a means to draw in more customers.
Tulsa, Oklahoma-based QuikTrip has been a big part of this trend with the fast rollout of its remote travel centers. Now, the company has its sights set on another store format that marks the next evolution of its standard locations.
QuikTrip has launched the first set of its Generation 4 convenience stores near its home base in Tulsa, as well as in Wichita, Kansas, and Joplin, Missouri. Two more are set to debut this year in Tulsa and Crestwood, Missouri. Each new Gen 4 location creates about 24 new jobs, QuikTrip has said
The 6,400-square-foot c-stores are about 1,000 square feet larger than a traditional QuikTrip — but still smaller than the 8,200-square-foot travel centers — and aim to give customers a smoother shopping layout and help employees work more efficiently
In an announcement for both the Wichita and Joplin stores, QuikTrip said it took three years to develop the Gen 4 concept, implementing feedback from customers as well as employees across operations, store development, food service and real estate.
For the full story visit Step inside QuikTrip’s newest c-store design | C-Store Dive