Kesko and Neste are leading Finnish service stations into a new era. The new Neste K service station concept has been built on the basis of customer feedback, resulting in a cosy milieu, a menu designed by a top chef, restrooms updated by an interior designer and high quality services for motorists. New Neste K service stations provide a comprehensive service experience, in line with the ‘Tactics for Better Stops’. An ecological, cosy and functional ambience is the leading idea behind the design and use of Neste K service stations’ space.
”The refurbishment of Neste K service stations is part of Kesko’s neighbourhood market strategy – we want to offer our customers high quality and personalised services quickly and easily. Motorists often stop at service stations only when they need to. In line with Neste K’s Tactics for Better Stops, we want to provide our customers with such a good service that all the people on the road will find Neste K a choice they cannot pass by without stopping. The change involves a new kind of service culture, which puts the customer and quality in the centre of all activities,” says Jorma Rauhala, Senior Vice President for Kesko’s grocery trade.
”The new Neste K station concept will further deepen our cooperation with Kesko. We are pleased to see that we share the aim of providing joy to customers on the move. Our own station network is very important for us, as it enables us to offer our customers high quality fuels, refined in Finland, as well as other products and services needed by motorists. We absolutely want to be profiled at the top of the stations in customer encounters and our service and product offering,” says Antti Tiitola, Executive Vice President for oil retail business area at Neste.
Neste K service stations will not be copies of each other but every station will have its special needs and opportunities depending on location and clientele.
Share this:
