Poundland sets target for 350 UK convenience stores this Autumn

It is the latest Poundland Local store in a pilot scheme designed to bring convenience shopping to neighbourhoods not currently served by Poundland. It will employ about 25 full- and part-time staff.

At 2,250sq ft, it is smaller than a typical Poundland store and has been designed to offer a carefully tailored range of products for customers who live or work in the area, whether they are commuting, on a lunch break, doing a top-up shop, making a regular purchase or buying last-minute essentials.

Opening times will be longer than a typical Poundland. The new store will offer everyday items from Poundland’s core range, including groceries, snacks, drinks, household products, health and beauty and batteries.

Customers will also find items they would expect in a convenience store such as fresh fruit and vegetables, bread and morning goods, hot pies and pastries, beers, wines and spirits and vaping products.

It will also be one of the growing number of Poundland stores – set to reach about 350 this autumn – to offer chilled and frozen food.

Poundland director of retail Darren Kay said: “The store has been designed to offer shoppers everything they would expect in a neighbourhood convenience store and at Poundland’s amazing value, which is more important than ever when household budgets are under so much pressure.”

The Poundland Local trial started in May 2021 and the latest to open in London was Clapham Junction on 1 July. London is seen as a key target area as Poundland looks for other suitable locations for Local format stores.